PRESENTATION TIPS

Too many working showers are unemployed. Many showrooms invest in a functioning steam shower, but fail to use the shower to its fullest benefit. For example, too often, a salesperson begins a demonstration of the steam shower by turning on the steam after the customer has stepped over to take a look. Then, once the steam starts from the steam head, the salesperson mentions that the homeowner can have a steam shower of their own. A more successful approach is to start the steam 15 minutes before demonstrating the working shower to the customer. At this point, the shower is completely filled with steam – making it easy for the salesperson to explain the benefits of steam and impossible for the homeowner not to see (or feel) those benefits for themselves. With the new Total Sense Collection, the homeowner can even experience firsthand the added benefits of AromaSense, ChromaSense and AudioSense – making the idea of installing a steam shower even more desirable. I encourage you to try it – keep your showroom’s steam shower running all day, and watch as it attracts customers who may not have an initial interest in a steam shower at all. It’s time to reduce unemployment of working steam showers by making them give you a full day’s work.

Control_System

Steamist recently introduced the TSC-450 Total Sense touchscreen control. This digital device is mounted inside the shower to allow the steam bather to enjoy their own perfect spa experience. The user can conveniently set the temperature and duration of the steam shower, and select the aromatherapy, light color and music that suit their individual preference and mood. Think about the process of buying a new car – the only fun part is the test drive. When you get behind the wheel, you can experience the enjoyable encounter you’ll have with the car every time you drive. The same technique can be used in demonstrating the TSC-450 touchscreen control to your clients by having them “test drive” the control. If you have a working display in your showroom, ask the client, “What temperature do you think you’d like to steam at?” If they don’t know, suggest a temperature around 110 degrees. Have them press the steam button and set the temperature and the aroma button to select an aromatherapy blend. “Okay, press the Light button. Go ahead and select the button that is closest to your favorite color. Great. You’ve set your temperature, aromatherapy and created a (insert the mood corresponding to the color they selected) mood. Now you can complete your personal spa experience setting by pressing the audio button. You can listen to any Bluetooth device you have as well as audio from a radio, TV, DVD, whole-house music system or and audio device you have in your home.” By having the client “test drive” the touchscreen control, they see how easy it is to set their spa experience and overcome any concerns about using advanced technology. If you don’t have a working display in your showroom, the Total Sense video at steamist.com is the next best way for the client to see the capabilities, benefits and how easy it is to use the advanced new TSC-450 touchscreen control.

New! With the TSC-450, your clients can now also download the mySteamist™ mobile application from iTunes® or Google Play. With mySteamist they will have remote control over their Total Sense Home Spa System using their iPhone® or Android mobile device.

Download mySteamist now. It’s Free!  Or learn more…

 

itunes button      GooglePlayButton

Download from iTunes    Download from Google Play

Too many working showers are unemployed. Many showrooms invest in a functioning steam shower, but fail to use the shower to its fullest benefit. For example, too often, a salesperson begins a demonstration of the steam shower by turning on the steam after the customer has stepped over to take a look. Then, once the steam starts from the steam head, the salesperson mentions that the homeowner can have a steam shower of their own. A more successful approach is to start the steam 15 minutes before demonstrating the working shower to the customer. At this point, the shower is completely filled with steam – making it easy for the salesperson to explain the benefits of steam and impossible for the homeowner not to see (or feel) those benefits for themselves. With the new Total Sense Collection, the homeowner can even experience firsthand the added benefits of AromaSense, ChromaSense and AudioSense – making the idea of installing a steam shower even more desirable. I encourage you to try it – keep your showroom’s steam shower running all day, and watch as it attracts customers who may not have an initial interest in a steam shower at all. It’s time to reduce unemployment of working steam showers by making them give you a full day’s work.

Whether your clients are building a new home or remodeling the master bath in their current home, many are facing economic challenges. Today’s client may want to achieve the comfort of their own personal spa, but they’re concerned about purchasing “luxury” items. Rather, they are placing a higher priority on products that provide health and wellness benefits, offer water savings and enhance the value of their home. As a result, these clients may shy away from considering a steam shower if they perceive it to be solely a “luxury” item; however, this means that they are missing out on product that meets all of their most important criteria. The Steamist Total Sense collection offers a spa like environment for the home. The health and wellness benefits are many:

  • Steam opens your pores as you perspire, which brings nutrients to the surface while hydrating the skin with warm, penetrating moisture. The result is a softer, smoother complexion.
  • Steam relaxes and soothes sore, tired muscles, and helps you release the tensions of the day.
  • Steam stimulates circulation and helps rid your body of impurities and toxins.
  • Many experts recommend steam as therapy for allergies, arthritis, asthma and other respiratory and circulatory problems.

In addition, recent bath design trends are moving from the old tub/shower combination to an individual shower with multiple outlets. Adding steam capabilities to your “power shower” enhances the performance at an affordable cost while increasing the value of your home. And finally, a steam shower is an excellent choice for those concerned about the use of natural resources. The average 20-minute steam shower uses less than a gallon of water. Compare that to a whirlpool tub that holds a minimum of 40 gallons of preheated water. So, with this in mind, present the benefits of a steam shower to every client who is putting in a new bathroom or starting a remodeling project. Include the options of AromaSense, ChromaSense and AudioSense. Your clients will appreciate the opportunity to buy a product that brings the spa home, offers health and wellness benefits, encourages water savings and enhances the resell value of their home. It just makes sense, Total Sense.

As I talk to people about the benefits of steam showers, I occasionally get the reply, “I don’t like steam showers. I feel suffocated”. “Where do you take your steam shower?” I ask. “At the gym and it is stifling”. Taking a steam at the gym can be uncomfortable. Here’s why. You finish your workout and you are overheated. After you disrobe and wrap a towel around you, you begin to cool off. Now, you walk across the dressing room floor, getting a chill from the cold tiles. Next, you enter the steam room that may be set at a temperature that is uncomfortable and whoosh, your feel suffocated. There are several advantages to enjoying a steam bath in your own home. As steam begins to warm your shower, you can enter at a lower temperature, giving yourself time to get acclimated to the soothing, warming temperatures. As the temperature rises and the stress of the day melts away, you can select a temperature that is just right for you on that particular day. Other advantages of your own personal steam shower versus the big steam room at the gym are: -You don’t have to worry about other people staring at you. -You can take a steam anytime you want at home. -You don’t have to worry about who sat there before you. -You can enjoy the enhanced benefits of AromaSense, AudioSense and ChromaSense from the Total Sense Collection.

The next time a client mentions that they don’t like steam because it is suffocating, explain that with their own personal steam shower they can have the luxury of a steam bath any time they want, at the temperature they want and in the privacy of their own home. And what’s more, they can even create their own personal spa effects with the Total Sense collection.

When I was a young boy many, many years ago, I enjoyed winter visits to my grandma’s house. It meant playing outside in the snow with my cousins – we would go sledding, have snowball fights or build a snow fort. After a few days, some of us would inevitably succumb to the effects of the weather and get stuffy heads, congestion or the sniffles. My grandmother took immediate action, directing us to put our faces over a boiling pot of water with Vick’s or Mentholatum ointment, and a towel over our heads to capture the soothing steam. She knew that this combination would relieve congestion. When I mention this story to others, I get a knowing nodding of heads; grandmothers and mothers everywhere have been using this household cure for years. Today, we call this simple remedy aromatherapy. With five unique blends—Relax, Restore, Renew, Respiratory and Energize, your clients can choose from a variety of essential oils to help them energize their day when they wake in the morning and relax at night before they go to sleep. The winter weather will soon yield to the warmer days of spring; and as we all know, April showers bring May flowers…as well as pollen. Aromatherapy can help reduce the symptoms of allergies and other seasonal respiratory conditions. Let your clients know about the AromaSense essential oils from Steamist. If they ask you if aromatherapy works, remind them of the times when they were kids and their loving grandmother or mother used aromatherapy to help them feel better.

Many homeowners who are building a new home or remodeling their old bathroom choose to install big, jetted tubs even though they know they will seldom be used. Although current design trends are calling for the creation of a spa environment in the master bath with multi-outlet power showers that include steam capabilities, homeowners continue to install the big tub for one reason: they think it will improve the resale value of the home. The master bathroom in a new house – or a new bathroom in a remodeled home – can be a significant investment. To ensure that this investment is a wise one, the bathroom should include products and designs that contribute to the health and wellness of the user, require fewer of our natural resources to operate and enhance the home’s resale value.  Today’s savvy builders and remodelers are often choosing to install a steam shower rather than a big, jetted tub. Here are a few reasons why:

  1. The steam shower is more convenient to use and therefore, is more likely to be used.
  2. A steam shower gets you much cleaner than sitting in a big tub.
  3. A steam shower provides greater health and wellness benefits. Inhaling the warm, moist air in a steam shower can ease symptoms of allergies and other respiratory ailments.
  4. Taking a steam shower saves water compared to filling the big tub. You only use about a gallon of water for a 20-minute steam shower, whereas filling that big tug may require 60 to 70 gallons of water.
  5. Steam showers are much easier to clean and maintain.
  6. A steam system is incorporated into the shower stall. It does not require the additional space needed by the big tub.

The next time your client says they want to install a big, jetted tub because of resale value, explain the benefits of a steam shower to them by covering the points above. If they feel uncomfortable about not having a tub, suggest a soaker tub instead of the jetted tub. The difference in price can then be invested in a steam shower. This decision allows the client to meet the current design trend towards creating a spa environment, enjoy greater health and wellness benefits, save water and have more room in the bathroom while having a steam room that is easier to clean and maintain. Of course, if possible, the client could always install both a steam shower and a large, jetted tub and enjoy the benefits of each.

While many homeowners may enter a showroom already knowing that they want to add a steam system to their shower, most clients are looking to the showroom associate to help them select the proper steam generator, controls and options to customize the system for their home. While specifying a steam shower might seem like a daunting task, the following overview is designed to simplify the process with a few easy steps, ensuring a successful sale and a satisfied client.

Step One: Determine the Client’s Unique Needs and Preferences Today’s steam showers go far beyond just steam. With options such as aromatherapy, chromatherapy and in-shower audio systems, homeowners have the opportunity to customize the ideal system for their personal penchants and space. Since the various components of the steam system, such as the generator and the controls, are often contingent upon which of the “sensory features” the client is interested in, it’s important to discuss the available options and determine their preferences early in order to select the proper equipment. For example, the Total Sense Collection offers the options of AromaSense, ChromaSense and AudioSense. Whether or not the client is interested in any or all of these options directly affects the appropriate generator and control selection.

Step Two: Sizing Steam Generators To select the proper steam generator for each custom shower, you must factor in the size of the shower enclosure (steamroom) and make adjustments based on heat-loss factors determined by its location and construction materials. While the following steps walk you through this process, the Steamist website also provides an automatic generator sizing and selection guide to quickly and accurately select the proper generator. First, calculate cubic footage by multiplying the length, width and height of the steamroom. For optimum performance with most steam generators, the ceiling height should not exceed nine feet. In order to determine the heat-loss factor, multiply the cubic footage by the appropriate heat-loss multiplier. The following chart lists the multipliers for various construction materials. When there is more than one type of material in the steamroom, use the one with the higher heat-loss factor. Material Heat Loss Multiplier Ceramic tile, Glass Tile, and or Glass Block 1.35, Porcelain tile and or *Natural stone tiles 2.0, *Natural stone tiles include marble, travertine, slate, granite, etc. In addition to the above, an additional multiplier is required for each exterior wall surrounding the steamroom. Multiply the cubic footage by 1.10 for each exterior wall. Finally, if the ceiling height exceeds 8 feet, add an additional 1.15 multiplier for each foot above 8.

Step Three: Select the Steam Generator Properly Sized for the Installation Now that you have the properly multiplied cubic footage, use that number to select the appropriate generator model. The chart below offers a snapshot from the Steamist product catalog, which makes this selection quick and easy by listing the maximum cubic foot range for each model. (Insert new TSG generator size chart from price book) As noted above, most generators are offered in two voltage options – 208 and 240 volt. The homeowner should confirm the voltage for existing local utilities to ensure that the generator voltage matches. Based on the initial conversation with the client, choose a model that is designed to function with any sensory features he or she selected for their system.

Step Four: Choose the Controls and Steam Head Steam system controls continue to evolve, and many of today’s models are highly advanced. For example, the Total Sense Digital Control (TSC-350) offers touchpad operation, controls the system’s various sensory features and even allows the homeowner to set two user profiles, meaning that they can step in a steam shower customized to their personal preferences from temperature to duration to any additional sensory settings. In addition, more basic models are also available, such as the TSC-250, which should be selected only if none of the Total Sense spa options are installed, and the TSX-220, which mounts outside the steam shower and is used in conjunction with the TSC-350 or TSC-250 to turn on either of the two user profiles. Also, the radio-frequency Total Sense Remote Control allows the user to turn on the system to either user profile from the bedroom, home office, workout room and other locations outside the bathroom. The steam head is typically the simplest decision when it comes to specifying a steam shower since most manufacturers offer just one or two models. One important tip is to steer the client towards a steam head that provides even steam dispersion from all sides of the steam head, like the 3199 Series “Halo” model, to avoid the hot spots that can occur with older or lower quality steam heads. To simplify this selection process, keep in mind that Steamist now offers three convenient control packages. Each of the packages includes a control for inside the shower, an on/off control for placement outside the shower, the 3199 Series “Halo” Steamhead and an Auto Drain assembly. For example, Package CP350 includes the TSC-350 Digital Control and TSR On/Off Remote Control and is intended for customers who purchase a Total Sense generator and one or more of the Total Sense spa options. Meanwhile, Package CP250, which is designed to meet the needs of customers who purchase a Total Sense generator but do not purchase any of the spa options, includes the TSC-250 Digital Control and the TSX-220 On/Off Control. And finally, Package CP150 includes the SMC-150 User Control and the SMC-120 On/Off Control for customers who purchase one of the six generators available within the SM Series, rather than a Total Sense generator.

Step Five: Add any Accessories Numerous accessories are available to help the client further customize their new steam shower, so be sure to discuss any additional options available before finalizing the sale. By this point, the client is sure to be confident that they have selected the ideal steam system for their home. In addition, not only has your expertise helped with this purchase, but you most likely have ensured a return client and word-of-mouth recommendations from the satisfied homeowner.

A working steam shower can make selling steam an easy, almost effortless, accomplishment. Experiencing steam first-hand really helps the homeowner visualize what a great addition it could be to both their master bath and their daily lives. This approach clearly make the showroom associate’s job much easier since all they really need to do is turn on the steam and let it speak for itself. However, if installing a working steam shower is not an option at this point, here are some other tips and ideas for helping steam makes its own sale.

  1. Seeing steam on-screen. The Steamist Total Sense video, which is can be viewed here on steamist.com, truly captures the steam experience. The video walks the homeowner through the many benefits of steam and showcases the Total Sense options available such as AromaSense, ChromaSense and AudioSense. It also allows the homeowner to see how the steam shower looks and operates, so they can visualize it in their own shower.
  2. “Insert steam here.” Ask the customer to give you a quick rundown of their daily schedule. For the great majority of us, a steam shower (or two!) would be a welcome addition to our days. Whether it’s before work or to start a busy day of errands and activities; following a run, walk or trip to the gym; or after a busy at the office, a long day with the kids or an afternoon of yard work, it’s easy to find a spot for steam. By painting the picture of how steam fits into each customer’s unique, personal days, it’s easy for them to realize how much they would enjoy and appreciate having it in their home.

As the hot weather arrives, many people ask, “Why should I take a steambath in the summer? I’m going to be sweating much of the time anyway.” I think the Lovin’ Spoonful, in their song “Summer in the City”, gave us a hint when they sang, “Hot town, summer in the city Back of my neck getting dirty and gritty…” Let’s take a look at a few advantages of sweating in your personal steamshower versus sweating during outdoor summer activities….

  • When you work up a sweat, whether you are gardening, golfing or running errands, you end up being, well, dirty and gritty. When you sit in the comfort of your personal steamshower and perspire, cleansing your pores from the inside out, you can finish with a cool, refreshing shower that washes away the impurities from your skin.
  • When you sweat during outdoor activities, many of your sweat glands may be restricted by your clothes, especially shoes, socks, belts, backpacks, caps or sun visors. When you luxuriate in the privacy of your personal steam shower, you are unencumbered by clothes and you can sweat freely—all over.
  • Summer steam bathing can help you acclimate to the hot weather, allowing you to be more comfortable in those unavoidable, unpleasant hot weather situations. If we perspire to keep ourselves cool, it seems that the cleaner our pores then the better we sweat and the cooler we may be.

And in your personal steamshower equipped with ChromaSense, AromaSense and AudioSense, you can create your mood lighting while enjoying the benefits of aromatherapy and listening to the Lovin Spoonful telling you to – “Come-on come-on and dance all night Despite the heat it’ll be alright”.